Branding: Defining Your Organizational Culture
So you're in business; now what! The key to marketing and sales success is to have a well-developed value promise you make to consumers. It's about focusing on the WHY you exist (and why customers should care). This insightful presentation will teach participants how to use branding initiatives to retain relationships and grow your business in a sustainable fashion:
- Defining your brand - DNA - and why you exist
- Creating brand ambassadors: Internally/Externally
- Branding your marketing and business development efforts
- Measuring for effectiveness and brand match ________________________________________________
With three decades of adult and workplace education experience; Claudine designs and delivers training programs on subjects such as: Employee Engagement, Change Management, Coaching, Team Building, and Leadership Skills.
Claudine graduated from the Professional Management Institute at Oregon State University. Prior to residing in Oregon; Claudine lived in Montreal, Los Angeles, and Seattle. She now resides in Newport Oregon with her husband Guy.
What best describes Claudine DiTorrice's presentation style? She upholds a participant-centered approach to learning and development. Her sessions are delivered using a CLEAR method; namely:
C - Creative and concise L - Learner-focused E - Engaging A - Actionable R - Relevant

Date and Time
Thursday Feb 18, 2016
8:00 AM - 11:30 AM PST
Thursday, February 18, 2016,
check in at 8:00 a.m., seminar training begins at 8:30 a.m.
Location
900 SE Eighth St,
Grants Pass
(The Large Blue "Hamilton House" next to the Family Resource Center)
Fees/Admission
$49.00 per person, cash or checks
Website
Contact Information
Oregon Employer Council Josephine County, Kimberly Loe, President (541) 761-2205 or David Vance, Vice President (541) 237-5011
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